"It is all about using data and understanding how things connect in order to enhance the customer experience."
This was one of the messages Amer Mohammed, head of digital innovations at Stena Line, made during the Go.Innovation Lab on Thursday 1st of February in Gothenburg.
He gave us an insight in digital leadership within Stena Line and his 'leading edge' view on digital transformation (articificial intelligence). With personal anecdotes, movies and examples he inspired our audience!
Some of his main messages:
- The impact of artificial intelligence will be revolutionary, on a scale greater than the information age.
- In future user experience will be the only thing differentiating your company from others, and this requires big data on your customers.
- We were able to increase buy-in through our reverse mentoring program - we hooked up senior leaders with young IT entrepreneurs to introduce them to the new digital age.
- Choose the right people and then get out of the way.
Together, in presence of our colleagues from the Norwegian-Swedish Chamber of Commerce and the Swiss Chamber of Commerce as well as one of our sponsors, Lloyd’s Register, we are looking back on a great evening and looking forward to the next Go Innovation Lab in Gothenburg on the 12th of April!
/Annemieke van Wijk
This was one of the messages Amer Mohammed, head of digital innovations at Stena Line, made during the Go.Innovation Lab on Thursday 1st of February in Gothenburg.
He gave us an insight in digital leadership within Stena Line and his 'leading edge' view on digital transformation (articificial intelligence). With personal anecdotes, movies and examples he inspired our audience!
Some of his main messages:
- The impact of artificial intelligence will be revolutionary, on a scale greater than the information age.
- In future user experience will be the only thing differentiating your company from others, and this requires big data on your customers.
- We were able to increase buy-in through our reverse mentoring program - we hooked up senior leaders with young IT entrepreneurs to introduce them to the new digital age.
- Choose the right people and then get out of the way.
Together, in presence of our colleagues from the Norwegian-Swedish Chamber of Commerce and the Swiss Chamber of Commerce as well as one of our sponsors, Lloyd’s Register, we are looking back on a great evening and looking forward to the next Go Innovation Lab in Gothenburg on the 12th of April!
/Annemieke van Wijk
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