My background in international marketing and economics led me to an export sales and marketing job for a Swedish home storage brand. It started in Västervik, continued in France and eventually in 2001 I came to the Netherlands. In 2009, I started my own company to do what I’m passionate about: helping companies communicate clearly and consistently. Since 3,5 years I’m back in Sweden, based in Örebro, continuing my business from here.
And what is your connection with the Netherlands?
After 6 months in the Netherlands I fell in love with the neigbour :-) and stayed 20 years longer than I had first planned. We got married, have two bilingual children and live both together and apart in Örebro and Voorburg.
How did you get in contact with the Dutch Chamber?
It’s great to see what the network within chambers can bring! The Swedish Chamber in the Netherlands are my customer since many years and through them I’ve always known about your chamber here. After moving back, my friend Karin Björkman Tendijck from the time in NL brought me to one of your events. We got to know each other better and it turned into a fruitful cooperation with her company Beyondo, helping them create their brand identity and marketing material, and continously supporting them in their further development of their brand. It’s lovely to see how we can work together within the chamber and how chamber networks lead to long-lasting relations!
What can our members expect from you and which services do you offer?
When I help my customers I focus on the clarity, consistency and professionality of their marketing and communication, being sure that all parts have to be of equivalent quality to be convincing: from design to typography, to language, to spelling, to visuals.
My customers are mainly small and medium-sized companies in Sweden and the Netherlands. What I do for them ranges from designing, producing and proofreading a 7-languages cookbook and 11-languages manuals, to analysing a customer’s complete marketing activities, to designing visual identities, brochures, websites, apps, social media material.
Being based in Örebro and facing some challenging family logistics, I’ll be attending the events only occasionally. Still, I look forward to increasing my Dutch network here in Sweden. Perhaps there are more members in Örebro?